“Just what does Tanqueray have in mind here? How is this foppish hipster supposed to sell gin?” Old friend Seth Stevenson assesses Tanqueray’s new spokesman, Tony Sinclair, who has come to grace a number of bus stops and billboards in my area. For the most part, I think gin is pretty vile — When it comes to the spirits, I’m a Jameson man. That being said, I did enjoy a glass of Victory Gin while re-watching Michael Radford’s powerful version of Nineteen Eighty-Four over the weekend. Winston Smith…now there’s a spokesman Tanqueray should get behind. Doubleplusgood.
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